Automating Your Marketing (Part 2)

You’ve already heard about the tools for generating traffic on your site, and here’s how to get the most out of them. Written by Adam Hempenstall

Digging deeper into our topic of automating marketing is the first phase:

Getting traffic

We talk about SEO and where that should sit in your marketing mix. We talk about old-school direct mail and how effective that is.

We dig super deep into Pay Per Click and talk about “the big 4”.

We dig into each of those 4 platforms and having spent £10,000’s on each platform, I tell you exactly which one is good for what. This advice alone will save you thousands.

Part 3 is all about creating your lead magnet.

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Beautiful, interactive proposals that 'wow' your clients, and win you more work at a higher price.

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