The right way to use video in your proposals

Written by Adam Hempenstall

Apologies for the sunglasses and the lack of energy. It was 40 degrees on a rooftop with no shade. During the first take, the camera overheated, then on the second take, my iPhone (which did the audio recording) overheated. In the end, we put two iPhones in a fridge for 15-minutes and did it as quick as possible. (Don’t try this at home kids!).

We got there in the end…

Using videos in proposals has many benefits. It’s “current” and clearly the way forward. It’s perceived as ‘high end’ and if you are comfortable in front of a camera then it can really enhance the relationship.

In the video, I explore 3 simple, but different ways you can use video in your proposals. 

1. The introduction

2. The case study

3. The before and after

I massively encourage you to think about using video in your proposals going forward. If you have no way of getting video recorded and you live on the South East of England then get in touch with Rob at Silver Lining Productions.

Enjoy.

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