Why You Should Never Work For 53 Year Old Men

Whether you’re selling a B2B or B2C service, here’s how to target your audience specifically. Written by Adam Hempenstall

Wouldn’t it be great if you could copy and paste your best 3 clients again and again?

Have a situation where all your clients were similar so you could help them all the same, you’d have less arguments and issues and create a happy community around your company.

You kinda can. But you need to know who they are first.

There are many ways of identifying your ideal target client but I think most are far too complicated. For starters, think with the end in mind. Once you have your list of what makes the perfect client, then what?

Here’s a better idea, just think about things you can use to find new clients, like Twitter Ads and Facebook Ads, then try and categorise people in those ways.

This video contains 6 simple ways of identifying your ideal target client.

Join the smartest entrepreneurs by sending proposals the better way

Beautiful, interactive proposals that 'wow' your clients, and win you more work at a higher price.

Try it free
We love to hear your comments on this article

Leave a Reply

avatar
  Subscribe  
Notify of

More reading...

How to Generate B2B Leads With Social Media and Manage Them Afterwards Attract, Convert and Win New Business
How to write the perfect guarantee for your business Discussing the well-known situation in business relationships. Do you have a guarantee for your business?
7 Qualifying Questions to Ask Your Potential Client in the Meeting Nailing a meeting is easy if you have a plan. This is that plan.