Elevating Your Life
Welcome To The First Day Of Your Future
In the introduction you set and reconfirm the reasons you and the prospect are having a conversation about potentially working together. Why not thank them for the opportunity of working together.
It’s highly likely you will have already met or spoken on the phone and during that meeting you would have heard the problems they are facing and looking for you to solve. List these items but don’t go into too much detail as there’s time and space for that later.
What Are Your Challenges?
Do you have any snappy one-liners that sum up why you’re a good choice for them?
Add one or two of these on this page.
Reconfirm your focus and attitude to dealing with clients similar to your prospect.
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Why Choose Us?
Do you have any promises you will adhere to you want them to realise early on when
reading your proposal?
Remember, this is a proposal and, therefore, should demonstrate all the best parts of you, your team, your product and business. Don’t leave anything of value out. If you do you’re doing yourself a disservice.
Our Strategy
How We'll Help You To Improve Your Life
This is your chance to go into the details about precisely HOW you’ll help your prospective client change. This is where you show your brilliance, your unique methods and your products in action.
Remember, people buy things for one reason and one reason only…to solve a problem. You must understand what problem you’re solving to effectively write a proposal that’s is accepted.
Simply match the problems your prospect needs solving to your products.
One way you may wish to consider doing this is as follows:
Challenge Number 1
Describe you’re your product will bring a swift end to the prospect’s pain. Talk about the end results they’ll get. What is the outcome for them if they use you?
Challenge Number 2
Describe you’re your product will bring a swift end to the prospect’s pain. Talk about the end results they’ll get. What is the outcome for them if they use you?
Challenge Number 3
Describe you’re your product will bring a swift end to the prospect’s pain. Talk about the end results they’ll get. What is the outcome for them if they use you?
..and so on.
Only you know how much detail you need to go into. All we’ll advise is that in our experience less is often more. People do not really care too much about HOW you do it, so long as you can do it and make changes for them.
Do not list a load of features. People do not buy features.
Developing Your Plan of Action
Finding Direction
Everyone has a different way of working and you’re no different. You have probably developed your own way of helping a client get from A-B. How you break that down into chunks a prospect can understand is up to you.
One thing is for sure though, most people will have questions about what happens once they say YES to working with you. So answer it for them in your proposal so they don’t have to ask you.
An example could be:
Week1
Initial meeting and fact finding.
Week 2
Analyse where time can be saved in the area outlined herein and source suitable outsourced help.
Week 3
Implement initial findings and fine tune them with you into a workable system.
Week 4
Support your goals and tweak where
required to a final review.
Please Meet
Jane Doe From ABC Company
We Back Up What We Say...
Check This Case Study
A case study is a great way to show a prospect that somebody just like them, took a leap of faith and became a client. You need to show them what the initial problems were or what outcomes were required, what you did about it and how the client is now far better off in their life as a result of working with you.
So case studies might be broken up into 3 sections. Here's an example:
The Problem And The Goal
Describe an example case or client where you previously helped someone. Use the company name and URL where possible [names even] to make it more believable. It is after all, a real life success story.
Talk about the initial conversations you had with this party and the problems they faced. What were the negative effects on their life/business and how did it hold them back? Where were they looking to get to and what was their destination?
The Solution
What products and tools did you suggest and introduce into the equation to effect significant and lasting change? Not too much detail in the HOW remember, but talk about the programme, the method or the system employed at the time and how the client enjoyed it
The Outcome
What happened for this client? What were the positive changes they felt, experienced and enjoyed? This is vital as it’ll paint a picture of the prospect having the same thing happen to them. They’ll see themselves enjoying the same things and feeling the sale relief at having their problems also solved.
A Few Words From Them:
Include a quote or testimonial from the client that speaks to the same goals your new potential client is looking to achieve.
This helps confirm that you know what you're doing, you've done it before and can achieve the results they're after.
- Jane Doe -ABC Company -
Your Investment
We're a Little Different From The Rest
Take a moment to remind them of your USP here; perhaps motioning towards your guarantee to ensure they know there's no risk in going with you.
So...Here's The Deal
£995 Per Month For 12 Months.
That’s It.
Don’t think of this as “a grand a month”. This is a £12,000 decision and you need to be comfortable with that. In truth, it’ll be more than that because with us around you’ll be spending more money on traffic to your website, printing and various other things.
If you need to take a loan or remortgage your house to pay for this then the deal is off.
Minimum term - 12 months
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£995
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“Including a testimonial on the pricing page further establishes your credibility at a vital moment”
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Our Guarantee
We're Only As Good As Our Last Month
If for any reason you're not happy with the results we've generated, or believe that our efforts have not worked at any time, you can pause payment and not pay again until you're happy that we're back on track.
Here's How It Works
As long as you’ve been supplying us with everything we need and living up to your end of the bargain and you're simply not happy with the results generated at any time, you can pause payment.
We will continue to work on the last month's ideas and actions until you're happy and then everything will resume as normal.
Next Steps
How To Go Ahead
It goes without saying that we’d love to get started and have you on-board as a client. As with everything in our business, we make things as simple as possible.
Take The Next Step:
Sign Your Agreement
Before we get started you need to sign our proposal.
To do that, simply type your name in the box below and click
‘Sign Proposal’.
We’ll invoice you for your first month. Please pay this as soon as you get it.
We’ll have a quick call to set out your weekly goals and then confirm a manageable schedule to ensure you gain the results you are looking for, as quickly and safely as possible.
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To accept, type your name below
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To accept, draw and type your name belowType your name
USER DISCLAIMER (Please Delete): This agreement may not be suitable for your circumstances and we recommend you seek legal advice before using it. Better Proposals does not take any responsibility for any events that arise as a result of your use of this agreement.
Terms and Conditions
This Agreement (the “Agreement”) is made as of [Date], by and between [Company Name] (the “Company”), and [Consultant Name](“Consultant”).
1. Consulting Relationship.
During the term of this Agreement, Consultant will provide consulting services to the Company as described on [PAGE NAME] hereto (the “Services”). Consultant represents that Consultant is duly licensed (as applicable) and has the qualifications, the experience and the ability to properly perform the Services. Consultant shall use Consultant’s best efforts to perform the Services such that the results are satisfactory to the Company.
2. Fees.
As consideration for the Services to be provided by Consultant and other obligations, the Company shall pay to Consultant the amounts specified on [PAGE NAME] hereto at the times specified therein.
3. Expenses.
Consultant shall not be authorized to incur on behalf of the Company any expenses and will be responsible for all expenses incurred while performing the Services [except as expressly specified] unless otherwise agreed to by the Company’s [Title of Officer], which consent shall be evidenced in writing for any expenses in excess of [Expenses]. As a condition to receipt of reimbursement, Consultant shall be required to submit to the Company reasonable evidence that the amount involved was both reasonable and necessary to the Services provided under this Agreement.
4. Term and Termination.
Consultant shall serve as a consultant to the Company for a period commencing on Commencement Date and terminating on the earlier of (a) the date Consultant completes the provision of the Services to the Company under this Agreement, or (b) the date Consultant shall have been paid the maximum amount of consulting fees.
Notwithstanding the above, either party may terminate this Agreement at any time upon [Days Notice] business days’ written notice. In the event of such termination, Consultant shall be paid for any portion of the Services that have been performed prior to the termination.
Should either party default in the performance of this Agreement or materially breach any of its obligations under this Agreement, including but not limited to Consultant’s obligations under the Confidential Information and Invention Assignment Agreement between the Company and Consultant referenced below, the non-breaching party may terminate this Agreement immediately if the breaching party fails to cure the breach within Days business days after having received written notice by the non-breaching party of the breach or default.
5. Independent Contractor.
Consultant’s relationship with the Company will be that of an independent contractor and not that of an employee.
6. Method of Provision of Services.
Consultant shall be solely responsible for determining the method, details and means of performing the Services. Consultant may, at Consultant’s own expense, employ or engage the services of such employees, subcontractors, partners or agents, as Consultant deems necessary to perform the Services (collectively, the “Assistants”). The Assistants are not and shall not be employees of the Company, and Consultant shall be wholly responsible for the professional performance of the Services by the Assistants such that the results are satisfactory to the Company.
6.1 No Authority to Bind Company.
Consultant acknowledges and agrees that Consultant and its Assistants have no authority to enter into contracts that bind the Company or create obligations on the part of the Company without the prior written authorisation of the Company.
6.2 No Benefits.
Consultant acknowledges and agrees that Consultant and its Assistants shall not be eligible for any Company employee benefits and, to the extent Consultant otherwise would be eligible for any Company employee benefits but for the express terms of this Agreement, Consultant (on behalf of itself and its employees) hereby expressly declines to participate in such Company employee benefits.
6.3 Withholding; Indemnification.
Consultant shall have full responsibility for applicable withholding taxes for all compensation paid to Consultant or its Assistants under this Agreement, and for compliance with all applicable labour and employment requirements with respect to Consultant’s self-employment, sole proprietorship or other form of business organisation, and with respect to the Assistants, including state worker’s compensation insurance coverage requirements and any U.S. immigration visa requirements. Consultant agrees to indemnify, defend and hold the Company harmless from any liability for, or assessment of, any claims or penalties with respect to such withholding taxes, labour or employment requirements, including any liability for, or assessment of, withholding taxes imposed on the Company by the relevant taxing authorities with respect to any compensation paid to Consultant or its Assistants.
7. Supervision of Consultant’s Services.
All of the services to be performed by Consultant, including but not limited to the Services, will be as agreed between Consultant and the Company’s [Supervisor’s Title]. Consultant will be required to report to the [Supervisor’s Title] concerning the Services performed under this Agreement. The nature and frequency of these reports will be left to the discretion of the [Supervisor’s Title].
8. Consulting or Other Services for Competitors.
Consultant represents and warrants that Consultant does not presently perform or intend to perform, during the term of the Agreement, consulting or other services for, or engage in or intend to engage in an employment relationship with, companies who businesses or proposed businesses in any way involve products or services which would be competitive with the Company’s products or services, or those products or services proposed or in development by the Company during the term of the Agreement (except for those companies listed). If, however, Consultant decides to do so, Consultant agrees that, in advance of accepting such work, Consultant will promptly notify the Company in writing, specifying the organization with which Consultant proposes to consult, provide services, or become employed by and to provide information sufficient to allow the Company to determine if such work would conflict with the terms of this Agreement, including the terms of the Confidentiality Agreement, the interests of the Company or further services which the Company might request of Consultant. If the Company determines that such work conflicts with the terms of this Agreement, the Company reserves the right to terminate this Agreement immediately. In no event shall any of the Services be performed for the Company at the facilities of a third party or using the resources of a third party.
9. Confidentiality Agreement.
Consultant shall sign, or has signed, a Confidentiality Agreement, on or before the date Consultant begins providing the Services.
10. Conflicts with this Agreement.
Consultant represents and warrants that neither Consultant nor any of the Assistants is under any pre-existing obligation in conflict or in any way inconsistent with the provisions of this Agreement. Consultant represents and warrants that Consultant’s performance of all the terms of this Agreement will not breach any agreement to keep in confidence proprietary information acquired by Consultant in confidence or in trust prior to commencement of this Agreement. Consultant warrants that Consultant has the right to disclose and/or or use all ideas, processes, techniques and other information, if any, which Consultant has gained from third parties, and which Consultant discloses to the Company or uses in the course of performance of this Agreement, without liability to such third parties. Notwithstanding the foregoing, Consultant agrees that Consultant shall not bundle with or incorporate into any deliveries provided to the Company herewith any third party products, ideas, processes, or other techniques, without the express, written prior approval of the Company. Consultant represents and warrants that Consultant has not granted and will not grant any rights or licenses to any intellectual property or technology that would conflict with Consultant’s obligations under this Agreement. Consultant will not knowingly infringe upon any copyright, patent, trade secret or other property right of any former client, employer or third party in the performance of the Services.
11. Miscellaneous.
11.1 Amendments and Waivers.
Any term of this Agreement may be amended or waived only with the written consent of the Company.
11.2 Sole Agreement.
This Agreement, constitutes the sole agreement of the parties and supersedes all oral negotiations and prior writings with respect to the subject matter hereof.
11.3 Notices.
Any notice required or permitted by this Agreement shall be in writing and shall be deemed sufficient upon delivery, when delivered personally or by overnight courier or sent by email or fax (upon customary confirmation of receipt), or forty-eight (48) hours after being deposited in the U.S. mail as certified or registered mail with postage prepaid, addressed to the party to be notified at such party’s address or fax number as set forth on the signature page or as subsequently modified by written notice.
11.4 Choice of Law.
The validity, interpretation, construction and performance of this Agreement shall be governed by the laws of [jurisdiction], without giving effect to the principles of conflict of laws.
11.5 Severability.
If one or more provisions of this Agreement are held to be unenforceable under applicable law, the parties agree to renegotiate such provision in good faith. In the event that the parties cannot reach a mutually agreeable and enforceable replacement for such provision, then (i) such provision shall be excluded from this Agreement, (ii) the balance of the Agreement shall be interpreted as if such provision were so excluded and (iii) the balance of the Agreement shall be enforceable in accordance with its terms.
11.6 Counterparts.
This Agreement may be executed in counterparts, each of which shall be deemed an original, but all of which together will constitute one and the same instrument.
11.7 Advice of Counsel. EACH PARTY ACKNOWLEDGES THAT, IN EXECUTING THIS AGREEMENT, SUCH PARTY HAS HAD THE OPPORTUNITY TO SEEK THE ADVICE OF INDEPENDENT LEGAL COUNSEL, AND HAS READ AND UNDERSTOOD ALL OF THE TERMS AND PROVISIONS OF THIS AGREEMENT. THIS AGREEMENT SHALL NOT BE CONSTRUED AGAINST ANY PARTY BY REASON OF THE DRAFTING OR PREPARATION HEREOF.
The parties have executed this Agreement as of the date first written above.