Guidelines for using the Better Proposals brand
By using our brand assets, you accept our Trademark Usage Guidelines
We recommend using the dark lettered logo on light backgrounds and the light lettered logo on dark backgrounds. The same principle applies to imagery.
If you're using any of our colours for our brand or background colours, you can go with dark or light background. If you need an accent colour, use the primary pink, and if you want another bold color, add info blue.
Accent colours:
Background or text colours:
Other colours:
Relativetheory, Sans Serif
Better Proposal typeface for the product, website and marketing materials should be "Relativetheory, Sans Serif".
Depending on which screen size and device type, Black, Bold, or Medium are recommended for headlines.
Black, Bold, Medium
For body Relativetheory Book font can be used.
When we digged through the online world for the perfect typeface for our headings we wanted a typeface, which emphasize credibility, confidence and trust reflecting our deep underlying values.
These guidelines explain how you must use and visually present our brand assets at all times. Your use of our brand assets indicates your acceptance of these guidelines, and you understand that your use of our brand assets in violation of these guidelines will result in automatic termination of your permission to use our brand assets.
If you’re feeling unsure about the proper use of our logo or branding, please send a quick email to support@betterproposals.io or speak to our Support Team via the the Live Chat on the bottom right and they will be happy to assist.
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