Better Proposals for Software Developers

Streamline your sales process and projects
while keeping your clients happier.

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Creating proposals is now
Easy, fast and painless

At Better Proposals we started out as software and app developers, so we feel pretty well placed to understand the needs of the quirky industry where nerds rule as kings. Using our platform will help you to win leads and manage client projects, alleviating stressful complications and freeing you up to focus on designing the solutions you're paid to create.

Here’s our tried and tested project process that helps everything to fall neatly into place:

Send an Online Brochure

Market your services to potential leads by sending smart online brochures and monitoring their progress via our powerful analytics.

Get the Proposal Signed and Deposit Paid

Once you have a firm lead, conduct your discovery meeting and send over a proposal. Collect the digital signature and take payment for the first stage of design.

Statement of Work

Send a detailed Statement of Work for sign off laying out the software’s proposed functions and features.

Design Signoff

Prepare the design signoff with screenshots, and get this approved quickly and easily via digital signature.

Final Signoff

Send final signoff detailing full functionality and going live for approval.

Start their Subscription Payment

Start a monthly rolling subscription for ongoing support payments once you've launched their software.

Get back to what you are paid for: Developing Software

If you are constantly finding yourself in irritating back and forths with clients instead of focusing on software design, draw a line under that all and give our 14 day free trial a spin. The simple Better Proposals process completely revolutionised our working practice with clients for the better, and we’d love to explore what it could do for you too.
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Over $120,000,000 of sales
won using Better Proposals

What are the benefits over using
Microsoft Word and InDesign?

Enough control to make it yours.
But not so much that you spend your entire day working on it.

Save Time Writing Proposals Save Hours Using intelligent templating and merge tags takes your proposal writing from hours to minutes. There's no formatting to do and the design takes care of itself.
Beautifully Designed Online Proposals Beautifully Designed The fonts are perfectly sized and spaced, images look perfect every time and your proposal will always look perfect on any device.
Impress your clients Impress Your Clients From the way that the email arrives, to the awesome full screen covers, high definition imagery and embedded videos, your clients will be left with no choice but to be impressed.
Close Deals Faster Close Deals Faster Using the built-in Digital Signature tool, your potential client can sign their name online to approve your proposal legally and securely.
Follow Up at the right time Follow Up at The Right Time The second your client opens your proposal you get an instant notification and you can track what they're reading live. You can see which pages they've read, in what order and for how long.
Organised Pipeline Organised Pipeline A structured sales process is the foundation of any successful business. Better Proposals shows you your pipeline, which stage each deal is at and who you need to follow up with next.
Our time to write proposals went down and our conversion rate went up. Win win all round if you ask me.
Jack Manley
Freestyle Web Design

Integrates with your favourite tools


Do live search from Better Proposals and pull in the contact details from your CRM


Allow your clients to pay you immediately after signing your proposal.

Live Chat

Put Live Chat on your proposals and answer their questions when they have them.


Your questions, answered

Your questions, answered

Common questions about plans, designs and security

You don’t have a template for my industry! Not to worry - all of our templates can be quickly adapted to suit your needs. Many users also prefer to import their own templates, so whether you want something all your own or something fast & easy, there’s a template for you. Can I edit your templates? Yes, you can! Add, delete, or change sections as you see fit. Make a mistake? Just import the template from the Marketplace again and you’re good to go. Do you need my credit card number? Not for the free trial. We won’t ask you for any payment details until it’s time to purchase a plan. Are my proposals secure? Yes, absolutely. Better Proposals uses 256bit SSL security to protect your account. Your proposals are always private, and every proposal recipient is given their own unique encrypted link that can’t be intercepted or accessed by anyone else. Will my clients see your logo? That’s up to you! All monthly plans allow you to remove our branding and logo from your proposals, giving a clean, white-label feel. Or, you can keep our logo and branding active and earn a commission when recipients sign up for Better Proposals. Can I change my plan after purchase? Yes! Test out any of the plans above, and if it’s not working, you can upgrade or downgrade whenever you want, as often as you want. I’m not a designer. How do I make my proposal look presentable? Better Proposals handles font spacing, colour schemes, and design details by default. We’ll take care of the minor details so you can focus on landing the sale. Feeling stuck? Contact Support and we’ll help you along. What about custom plans? Enterprise users can send unlimited proposals and add extra users for just $10/mo. You can access training, template design services, and proposal copywriting services through our partners. Can you answer another question not listed here? Yes! We can answer questions in as little as 10 minutes during business hours. Contact us and we’ll get back to you shortly.