Freelance Web Design Proposal Template

In 2023 alone, this freelance web design proposal template was used over 25,000 times, closing deals worth more than $15.3 million. The good news is, logo, text, colors, and images are all completely editable. Reach excellent results and the best conversion rate in just a few minutes.

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Trusted by 10,000+ customers. Capterra review score
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EVERYTHING YOU NEED IS INCLUDED

What's in this freelance web design proposal template

Visually Attractive Cover

The first thing your potential clients should see is a nicely designed cover, fit for a world-class web designer like you. The first impression matters, so our goal is to show you how to start the proposal process with an attention-grabbing image, no matter your graphic design skills. From the text, logo, and background image, you can change everything to make it a better fit for your needs.

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Visually Attractive Cover

Pre-Written Introduction Section

Do you often wonder how to write a meeting summary but also introduce your services? Luckily, you no longer have to stress over it, as our pre-written introduction section is already structured for you. Just add a few client specifics, and that's it. Like everything else in this free proposal, it's completely editable - the colors, the text, images, layout - everything.

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Pre-Written Introduction Section

Processes and Timelines

Explaining web design projects and the sales process to someone outside of your industry may sound easy until you try to write about it. You have to give enough details but not cross the line and make it overwhelming. Fortunately, we created a plan of action already sectioned to fit the perfect amount of information. You can adjust it to suit your exact web design services.

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Processes and Timelines

Case Study Example

The number of freelance web designers that don't mention customer reviews, their social media, or examples of their work when they're sending out proposals is terrifying. If you want to be taken seriously, you need to show that you understood the client's wishes and came up with a practical solution. In this freelance web design proposal template, we've set out an example case study. All you need to do is replace our example with one of yours!

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Case Study Example

Pricing

Whether you want to charge for your design services per hour, per project, or have some optional up-sell services, you can make it happen with this automatically calculated pricing table. All you need to do is put the numbers and description of your services in, and the pricing quote is done.

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Pricing

Next Steps with Digital Signing

A digital signature is the safest and fastest way to keep the ball rolling with your customer and avoid meeting in person for a simple transfer of documents. Just briefly explain your project proposal in the 'Next steps' tab and get your customer to sign and return your full proposal on the spot. Our digital signatures are 100% legal and compliant. As soon as your client signs, you can see the digital signature certificate in your Better Proposals account.

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Next Steps with Digital Signing

Pre-Written Contract

Every service business needs to set terms and conditions for their work, and freelancers are no exception. Our Terms and Conditions page has been written specifically with your industry in mind; however, it still may not be suitable for your circumstances. That said, get a legal professional to read it over.

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Pre-Written Contract

Get Paid Straight from the Proposal

No more messing around with invoices, no more waiting for checks to clear. This proposal template lets you take payments directly from the proposal, using the integrations with PayPal, Stripe and GoCardless.

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Get Paid Straight from the Proposal

Don't take just our word for it

Here is what some of our 10,000 users across the globe have to say

Sara K.
G2 stars
It's a great software! I'm a software consultant and it's helped me not only save time on proposals, but deliver a really great, simple experience to the client. Read, choose your options, sign, and all the admin is out of the way, we can dive straight in.

Sara K.
CEO & Founder

Shade O.
Capterra stars
It is a really great software! If you're looking to create beautiful proposals that impress clients in a timely manner, Better Proposals definitely comes through!

Shade O.
Business Owner

Brent R.
GetApp stars
Better Proposals improved a process that I didn't even know I could improve. I never really used formal proposals before because it was a pain to do a nice one. But Better Proposals introduced me to some new ideas I could use, and potential clients love them!

Brent R.
Marketing and Advertising

THE BIGGEST PROPOSAL TEMPLATE LIBRARY IN THE WORLD

150+ other free proposal templates just like these are also available inside Better Proposals

Automate your sales process with our 50+ integration partners

Import your contacts from a CRM, receive payments, chat with prospects and manage projects. All in once place. See all integrations

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Your questions, answered

Common questions about plans, designs and security

Can I edit your templates?
Yes, you can! Add, delete, or change sections as you see fit. Make a mistake? Just import the template from the Marketplace again and you’re good to go.
You don’t have a template for my industry...what can I do?
Not to worry - all of our templates can be quickly adapted to suit your needs. Many users also prefer to import their own templates, so whether you want something all your own or something fast & easy, there’s a template for you.
Will my clients see your logo?
That’s up to you! Our Premium and Enterprise plans allow you to remove our branding and logo from your documents, giving a clean, white-label feel. Or, you can keep our logo and branding active and earn a commission when recipients sign up for Better Proposals.
Are my documents secure?
Yes, absolutely. Better Proposals uses 256bit SSL security to protect your account.

Your documents are always private, and every recipient is given their own unique encrypted link that can’t be intercepted or accessed by anyone else.
Can I change my plan after purchase?
Yes! Test out any of the plans above, and if it’s not working, you can upgrade or downgrade whenever you want, as often as you want.
I’m not a designer. How do I make my document look presentable?
Better Proposals handles font spacing, colour schemes, and design details by default. We’ll take care of the minor details so you can focus on landing the sale. Feeling stuck? Contact Support and we’ll help you along.
What about custom plans?
Enterprise users can send unlimited documents and every plan allows you to add as many users as you need, so you have ultimate flexibility.
Can you answer another question not listed here?
Yes! We can answer questions in as little as 10 minutes during business hours. Start a chat in the bottom right for a quick answer or contact us and we’ll get back to you shortly.

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